Taigan.com, Alys Beach Partner to Create a Luxurious Pop-up
Shopping Event
Online Retailer and Luxury Beach Destination Unveil The Style Soiree along
Florida’s Northwest Gulf Coast
For immediate release
July 18, 2012
Curated e-commerce site, Taigan.com, and scenic Florida beach destination
Alys Beach combine their efforts to showcase a stylish pop-up shopping event,
The Style Soiree.
Celebrating the soon-to-open ‘Alys Shoppe,’ the event will showcase ten
designers from the highly acclaimed online shopping site.
Noted for its award-winning architecture and new urbanist design, Alys Beach
is a favorite destination among sophisticated travelers. Recognizing
similarities within the Taigan audience and level of aesthetic, the Director of
Retail for Alys Beach, Megan Trent, asked Taigan to partner
in the debut event for the Alys Shoppe,
The Style Soiree.
“It is a perfect fusion of our brands, and a solid introduction to what one
might expect to see in The Alys Shoppe- designers not found anywhere in the
region,” said Trent.
Taigan is pleased to have been selected by Alys Beach to create this unique
shopping experience, and agrees that consumers still enjoy interacting with
well-crafted items and individual designers in person as well as online. The
site is known for its exquisite, hard-to-find men’s, women’s and children’s
fashion apparel, jewelry, accessories, home décor, gourmet food products,
shorting life, leisure, gifts and more featuring over 140 individual designers,
purveyors and boutiques from across the globe.
“We really enjoy meeting our shoppers, particularly at a venue as exquisite
as Alys Beach. We both share a passion for simple elegance, pristine
craftsmanship and hard to find discoveries,” said Taigan CEO, Elizabeth Nichols.
“As an online business, our shoppers access us around the world, at any time.
There is something special about connecting shopper and designer in this way,
and featuring items we know will be wonderfully well received at this event.”
Since its launch two and a half years ago, Taigan has been recognized as the
tasteful collection of lifestyle brands, making it easier for the sophisticated
shopper to source for difficult to find items. Hosting 140+ merchants and
growing weekly, the site has generated a healthy following among affluent
shoppers, similar to the destination vacationers and homeowners at Alys Beach.
The Style Soiree
is free and open to the public Thursday, July 26 from
4-8 p.m. at the Caliza Pool Cabanas at Alys Beach. Vie Magazine is a headline
sponsor of the event, serving a signature cocktail for
attendees. Taigan designers include 88 by Sandy Simonian designer jewelry of
Honolulu, HI; Amaya Textiles women’s fashion apparel of Chapel Hill, NC; Bounkit
designer jewelry of New York, NY; Glamourpuss NYC designer women’s fashion
apparel and accessories of New York, NY; Jules Reid designer apparel of Virginia
Beach, VA; Karen Adams designer stationary of Memphis, TN; Keiko designer men’s
and women’s bathing suits of New York, NY; Lance Woven Leather designer home
décor and accessories of East Norwalk, CT; S. Carter Designs designer jewelry of
Atlanta, GA and Turkish-T designer home linens of Nashville, TN. An additional
independent designer notable for their ‘Made in The USA’ classic Southern
dresses attending the event is Jolie & Elizabeth of New Orleans, LA.
ABOUT TAIGAN
Taigan is a curated online shopping site featuring exquisitely crafted items
in women’s, men’s and children’s fashion, accessories, home décor, gourmet food,
sporting life and more. Each Taigan merchant is hand-selected, to ensure the
utmost in quality product and customer service to Taigan’s sophisticated global
shopper. Introducing up to 10 new merchants per month, Taigan connects the
creators, the passionate collectors, and the knowledge brokers who celebrate all
things well-crafted, well-presented and well-done. It is the online destination
for exceptionally produced items, presented by the talented purveyors,
hand-selected by Taigan.
Founded in 2009, Taigan celebrates the independent craftsman, designer and
retailer who are the very fabric of the global economy, and presents them
directly to the consumer in this dynamic online marketplace. Visit the site at
www.Taigan.com.
ABOUT ALYS BEACH
One of the most beautiful new towns in the world, Alys Beach is located on
Scenic Highway 30A in Florida’s panhandle, along what The New York Times said
“may be the best beach in the continental U.S.” The resort town’s extraordinary
architectural vision drew inspirations from both Bermuda and the family
courtyard homes of Antigua, Guatemala. When complete, Alys Beach will be home to
900 villas and courtyard homes, as well as restaurants, parks, shops and other
resort amenities. Alys Beach is the first Fortified…for Safer Living®
community in the world, and all homes are built to Florida’s Green Home
Designation Standard. For home sales or vacation rental information, please call
866-732-9210 or visit www.AlysBeach.com.
Gretchen Howell
GHowell@Taigan.com
615.627.1025
